About DigiWize
DigiWize was born not in a boardroom, but from the personal journey of co-owners Charmaine and Theaan van Staden, driven by a deep passion for helping businesses succeed in the digital landscape. As a small, dedicated team, we are committed to providing personalized attention and delivering exceptional results, turning digital chaos into a clear path for your brand.
Strategy Born from Experience
Our journey into the digital world began like many—with uncertainty. Shortly after the COVID-19 pandemic, while living as expats in Vietnam, we decided to take control of our future. We knew we wanted to work for ourselves, but we had no clear service or brand name.
We invested deeply in studying algorithms and taking specialized courses, quickly learning the crucial difference between merely posting and strategic posting. We mastered the science of brand consistency, understanding how a cohesive brand kit and regular scheduling influence visibility and growth.
This self-driven education quickly turned into a viable service. After returning to South Africa, we started taking small projects on Upwork. These quickly escalated from small, once-off tasks into long-term clients with expanding needs. That client trust became our foundation. Though we've been operating since 2020 as Charmaine and Theaan, our official brand, DigiWize, proudly emerged in 2025 to reflect our established expertise and success.
Our journey into the digital world began like many—with uncertainty. Shortly after the COVID-19 pandemic, while living as expats in Vietnam, we decided to take control of our future. We knew we wanted to work for ourselves, but we had no clear service or brand name.
We invested deeply in studying algorithms and taking specialized courses, quickly learning the crucial difference between merely posting and strategic posting. We mastered the science of brand consistency, understanding how a cohesive brand kit and regular scheduling influence visibility and growth.
This self-driven education quickly turned into a viable service. After returning to South Africa, we started taking small projects on Upwork. These quickly escalated from small, once-off tasks into long-term clients with expanding needs. That client trust became our foundation. Though we've been operating since 2020 as Charmaine and Theaan, our official brand, DigiWize, proudly emerged in 2025 to reflect our established expertise and success.
Our Mission: The DigiWize Commitment
Our mission is to replace digital uncertainty with strategic clarity.
"To empower every client with a tailored digital blueprint and the confidence to stand out. We aim to be the most trusted partner for small businesses, delivering expert, high-impact solutions that guarantee consistency, growth, and a genuine return on investment."
Our Philosophy: Strategy Over Templates
We firmly believe that no client can be treated according to a book. Each business is unique, with distinct needs, challenges, and goals. This belief is what truly sets us apart from large, impersonal companies.
Meet the Founders: Your Dedicated Experts
You won't work with entry-level staff; you will work directly with the co-owners who created the strategy.
We firmly believe that no client can be treated according to a book. Each business is unique, with distinct needs, challenges, and goals. This belief is what truly sets us apart from large, impersonal companies.
- Custom Programs First: We design custom programs and proposals for each client, ensuring every action is tailored to your specific market and audience.
- True Partnership: Your success stories are our success stories. We invest personally in your brand's growth because we genuinely want your brand to succeed just as much as you do. We care, and we treat your business goals with the same dedication we treat our own.
Meet the Founders: Your Dedicated Experts
You won't work with entry-level staff; you will work directly with the co-owners who created the strategy.
Charmaine van Staden
Charmaine brings a creative mind and a meticulous eye for detail to every project. Her core strength is in transforming ideas into beautifully executed, consistent content.
- Expert Executor: Charmaine specializes in the hands-on design and implementation that guarantees consistency, including brand kit execution, ghost-writing, book formatting, and managing complex platforms like Kajabi and Tilda.
- The Learning Advantage: Charmaine is committed to continuous professional growth, constantly mastering new technologies and platforms like Active Campaign, Typeform, ClickFunnels, and MailerLite, ensuring DigiWize always offers the most current solutions.
- Background: With extensive background in management, administration, and training, she ensures all client operations run smoothly, professionally, and on schedule.
Theaan van Staden
Theaan brings 18 years of sales and customer relations experience combined with deep knowledge of digital strategy and monetization. He is the driver behind ensuring your strategy converts.
- Algorithm Master: Theaan specializes in Social Media Growth & Monetization and is relentlessly focused on staying ahead of algorithm updates and emerging trends. He turns market chaos into a predictable road map for growth.
- Creative Director: Highly skilled in content creation, video editing, and graphic design, Theaan ensures your brand is not only visible but consistently engaging and professional.
- The Strategist: With a background in retail and financial management , he focuses on optimizing processes and using AI integration to boost productivity, ensuring every effort contributes to the maximum brand effect.
The DigiWize Difference: Your Final Push to Action
You could hire a large agency and become a small number, or you could hire a freelancer and risk inconsistency. DigiWize offers you a third, wiser choice:
Direct Access to Top-Tier Expertise, Guaranteed Consistency, and a Personalized Strategy, all for the price of one hire.
Ready to bypass the confusion and partner with the experts who are personally invested in your brand's success?
You could hire a large agency and become a small number, or you could hire a freelancer and risk inconsistency. DigiWize offers you a third, wiser choice:
Direct Access to Top-Tier Expertise, Guaranteed Consistency, and a Personalized Strategy, all for the price of one hire.
Ready to bypass the confusion and partner with the experts who are personally invested in your brand's success?
© 2025 DigiWize
Our Company
Reach us directly at
Charmaine
+27 72 313 1223
charmaine@digiwize.co
Theaan
+72 72 304 3262
theaan@digiwize.co
+27 72 313 1223
charmaine@digiwize.co
Theaan
+72 72 304 3262
theaan@digiwize.co
