The Launching Tutor Case Study

The Client & Challenge
Tiago, a burgeoning business owner in the tutoring niche, was ready to launch his company but faced the common challenge of a blank canvas. He needed his Instagram page to be set up, look clean and professional, and incorporate all the essential elements of his tutoring brand. His biggest bottleneck was establishing a strong visual identity from scratch and creating the foundational assets needed to hit the ground running with consistent posting. He wanted to look like an established, trustworthy business from day one.

The DigiWize Solution: Brand Foundation & Strategic Assets
The core "wise" plan was to provide Tiago with a complete, editable visual toolkit that would ensure a professional, consistent launch. Our first and most critical action was taking the time to understand his target market—determining if the designs needed to attract children or adults, and whether the content should be simple or complex.

Based on this strategic understanding, we became his dedicated design partner:
Identity Design:
We created his foundational profile image and logo design, giving the brand its visual anchor.
Full Asset Creation:
We designed the professional covers and templates needed for his future content, ensuring they perfectly incorporated his tutoring elements.
Strategic Consulting:
Beyond the deliverables, we provided valuable, free advice on his page bio and overall profile setup, ensuring his foundation was optimized for the Instagram algorithm.
Future-Proofing:
Every asset we created was provided in an editable format. This ensures Tiago can easily make changes and scale his content without needing to hire a designer for every future post.

The Measurable Outcome
DigiWize provided the client with more than he asked for—a full, professional foundation for his new venture.

Immediate Professionalism:
The client gained a clean, professional-looking page ready for launch, instilling immediate confidence in potential customers.
Lasting Value:
He received editable templates that give him complete control over his future content, saving him significant time and money on recurring design fees.
Core Benefit Delivered:
Tiago now has the good foundation and strong brand visibility needed to hit the ground running, allowing him to focus entirely on tutoring and growing his business.