The Client & Challenge
Claudia, the visionary behind FLOWmentum, helps women transform personal and professional chaos into clarity. Despite having deep expertise as a crisis counselor and keynote speaker, and a compelling background in the Chinese wine industry, she faced a massive visibility hurdle. Her passion and knowledge were trapped by a lack of digital strategy, leaving her feeling overpowered by social media. The bottleneck was simple: her audience was unaware of her existence. Her intimate goal was to not just gain likes, but to connect with the right women who desperately needed her guidance to transform uncertainty into understanding.

The DigiWize Solution: Strategic Visibility
The core "wise" tactic was to make Claudia visible and heard where it counted most. Starting from zero, we eliminated the chaos by developing a rigorous, audience-specific social media strategy that included targeted hashtags, intentional scheduling, and powerful engagement tactics. The strategy was built on a foundation of video content, as it best captured Claudia's genuine authority and connection.

Our execution was deliberate and hands-on:
Custom Strategy:
We researched her competitors and used A/B testing to create a detailed, custom road map, transforming her general desire to be seen into a methodical process for success.
High-Value Content:
Utilizing her Brand Kit, we concentrated on producing posts and videos that delivered genuine value, always aligning with her mission to inspire, educate, and connect, turning indifferent viewers into loyal followers.
Seamless Workflow:
We initiated a unique workflow where Claudia focuses solely on delivering her raw, authentic content. DigiWize then takes over all the heavy lifting—editing, captioning, scheduling, and engagement—ensuring every piece is delivered with polish, punctuality, and impact.

The Measurable Outcome
FLOWmentum gained a strong foothold in a crowded market, allowing Claudia to focus entirely on her mission.

Market Entry:
We successfully built her foundational online reputation and created a clear, consistent road map for growth and interaction.
Streamlined Operations:
Claudia's time is now fully focused on coaching and speaking, as she no longer handles the daily specifics of social media management.
Peace of Mind:
The long-term advantage is a stress-free, stable online presence, ensuring Claudia can fully embody her purpose without distraction or worry over the "how-to" of social media.
A Few Examples of Our Work
© 2025 DigiWize
Reach us directly at
Charmaine
+27 72 313 1223
charmaine@digiwize.co

Theaan
+72 72 304 3262
theaan@digiwize.co
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